By KELVIN CHAN, economics editor

LONDON (AP) — Looking for a new social media platform because X, Threads and Mastodon just aren’t enough? You could try Blue sky.

People looking to avoid the chaos, noise and political bluster in the wake of the US election are noticing a different vibe on the social platform Bluesky, where the vibe is seemingly welcoming and there are noticeably fewer trolls.

The site announced that it had quickly added more a million new users in the week after Election Day, and became one of the fastest-growing rivals to Elon Musk’s X and similar platforms.

If you’re interested in checking out the new space, here’s a guide to how Bluesky works:

To start

Maybe you’re not ready to commit to adding another social media account. No problem, you can still view Bluesky without registering because all posts and profiles are public.

You might get a sense of déjà vu as the look and feel of the platform is very similar to X. This shouldn’t come as a surprise as Twitter co-founder Jack Dorsey was one of the first champions of Bluesky. (Dorsey is no longer involved in Bluesky, which is owned and operated by his management team as a public benefit corporation.)

If you take the plunge and create an account, you will need a username. You’ll notice that Bluesky IDs are a little different because they end with the site domain, .bsky.social, by default.

You can customize your ID to make it more memorable, using your own website domain or purchasing a custom one through Bluesky. But it may not be something most beginner users need or want to do right away.

How to find interesting people?

Bluesky boasts of giving users “algorithmic choice” to tailor the content presented to them instead of leaving it to the whims of a centralized system.

“Our online experience doesn’t have to depend on billionaires making unilateral decisions about what we see.” it says.