NEW YORK, New York – The bumpleading multi-platform brand in the field of pregnancy and parenthood, today announces its partnership with Consumer Reportsone of the most respected nonprofit research, testing and advocacy organizations, to shine a light on critical information about products parents can trust for their growing families. With Road accidents are a leading cause of death among childrenA good understanding and use of car seats is imperative for new parents. The Bump and Consumer Reports partnership aims to provide parents with an in-depth review of car seat products that combine The Bump’s expertise and real-life parent testimonials with Consumer Reports’ scientific testing.

Sharing free assessments on life-saving essentials Products like a car seat are a priority for The Bump and Consumer Reports as brands work to make choosing safer products easier than ever. The Bump and Consumer Reports partnership offers readers of The Bump access to a special discounted membership to Consumer Reports with more than 10,000 scientific reviews of products and services. Plus, videos featuring questions from real parents and answers from experts on proper car seat use, Consumer Reports’ Car Seat Quiz and laboratory test assessments will be integrated into The Bump’s digital content give parents the most reliable advice for choosing a safe and easy-to-use car seat.

The free, interactive car seat quiz draws on Consumer Reports’ ratings of more than 100 tested car seats to help parents make an informed purchase that’s right for their family. The quiz generates personalized recommendations linked directly to retailer sites for streamlined shopping. Sample questions from Consumer Reports’ car seat quiz:

• Size of vehicle in which the car seat will most often be found
• Number of car seats that must fit in the second row of the vehicle
• Carrier weight preference to ensure parent can easily transfer if needed
• The child’s age and weight
• Budget preferred.

“A car seat is the first essential product parents need when they leave the hospital with their newborn,” said Ashlee Neuman, content director at The Bump. “This moment of launching the parenting journey highlights the importance of finding safe and reliable products that meet your family’s needs from day one. The Bump’s partnership with Consumer Reports provides an additional level of service to our parents and parents-to-be by simplifying the car seat selection process and allowing them to make informed purchasing decisions.

“At Consumer Reports, we conduct rigorous testing to ensure products meet or exceed safety standards, which we know is a top priority for parents and expectant parents,” said Siobhan Adcock, director of developing baby content at Consumer Reports. “Our partnership with The Bump allows us to better serve its audience. By combining our research and testing with The Bump’s expert, real-world parenting perspective, we help parents make important purchasing decisions with confidence.

Bump users will also have access to a special introductory offer of 25% off Consumer Reports membership: just $29 with the first year discount. In addition to thousands of product reviews, membership includes safety alerts for food and product recalls, and other easy-to-use tools to help keep you and your family safe. save money. Bump users can join Consumer Reports by going to CR.org/TheBump.

Consumer Reports Car Seat Testing Methodology
Consumer Reports’ testing goes beyond federal safety standards, and its experienced team has developed robust crash tests to rank seats that provide extra protection on a basic, better, and better scale. Consumer Reports’ certified child passenger safety technicians (similar to those at your local police or fire department) install each seat in five separate vehicle types. Consumer Reports testers also rate how easy it is to adjust the harness and the weight of the seat, as well as other everyday factors like putting the seat in the vehicle.

About La Bump
The Bump is a definitive voice for all parents and parents-to-be, delivering actionable advice through a multi-platform experience of timely expert advice, diverse lifestyle content, and time-saving tools for parents in shift.

The Bump is part of The Knot Worldwide, a leading global marketplace and family of celebration brands including The Knot, WeddingWire and Bodas.net.

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