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Chevy x Erewhon Electric Juice Drink Release Information
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Chevy x Erewhon Electric Juice Drink Release Information

Chevrolet joined forces with Erewhonthe Los Angeles-based organic retailer, to introduce a limited-edition wellness drink inspired by Equinox VE. Dubbed “Equinox EV Electric Juice,” this bright blue tonic combines Chevrolet’s commitment to zero-emission vehicles with Erewhon’s sustainable and organic approach.

The now sold out Electric Juice was available exclusively for a limited time at Erewhon Studio City in Los Angeles. Where Chevrolet held test drives of the Equinox EV, offering a free bottle of electric juice to all participants. The drink itself is made by Erewhon’s Tonic Bar and contains ingredients designed to energize and revitalize, including chocho, a plant-based source rich in protein, and blue spirulina, a superfood that matches the vibrant hue of the Equinox EV.

Steve Majoros, Chevrolet Chief Marketing Officer, said: “We are excited to introduce Equinox EV to more consumers – a fun-to-drive electric SUV. Southern California is an important market for Chevrolet, and this collaboration allows us to reach new electric vehicle customers in a refreshing way.