Drake, the Canadian rapper, actor and singer, did something unexpected: he pulled out a fly reel. Yes, you read that right. Through his fashion brand NOCTA, Drake has partnered with Nike and Abel Coilsone of the leading fly reel manufacturers, to create this legit fly fishing gear, which just hit the market a few weeks ago.

A collaboration between famous rapper Nike and Abel Reels follows Drake’s surprise appearance on the cover of The Drake — a fly fishing magazine. This clever and unexpected crossover was scheduled just before the launch of NOCTA. Opal collection — urban streetwear meets fly fishing.

NOCTA is a fashion brand that Drake and Nike launched in 2020. The brand is inspired by Drake’s nighttime creativity, athleticism, and outdoors. It was his love for the outdoors and his business partner Nicholas Carino’s love of fly fishing that led Drake to create the Opal collection, an idea off the beaten track that expresses another dimension of who he is.

This collaboration definitely pushes boundaries and defies expectations. By merging streetwear with fly fishing and NOCTA/Nike with Abel reelsDrake could open fly fishing to a new, predominantly urban audience.

By integrating Abel reels into the collaboration, NOCTA Opal The collection reinforces the credibility of fly fishing. In the world of fly fishing, Abel is recognized as a leading manufacturer of high-quality, durable, American-made fly reels. The reel maker has already partnered with musicians like the Grateful Dead, AC/DCAnd Johnny Cash.

Fly fishing has always been a portal to nature and inspires people to take care of it. Fly fishermen don’t just look at nature, they participate in it, and this participation opens their eyes to a deeper, more meaningful view of nature. Fly fishing can also bring different people together through a love of the same thing.

THE Opal collection is Drake’s rhyme; the positive impact it can have on people and nature is its reason for being.

“The gods do not deduct from the time allotted to man the hours spent fishing.” -Herbert Hoover