A highly anticipated feature expected to improve the user experience on Instagram will allow users to reset their content recommendations, although it is intended to address concerns about algorithmic fatigue. The new feature will allow users to clear their personalized feeds on Explore, Reels and Feed, giving them a clean slate on content on a social platform.

In an announcement made by Instagram head Adam Mosseri, this reset feature was described as a huge boon for teens who sometimes struggle to find content that matches their interests. By resetting the algorithm, users can get rid of recommendations they don’t want and allow Instagram to relearn their essence through their new interactions. Mosseri acknowledged that there might be a period where it might seem less exciting afterward; nevertheless, it is an important avenue for users looking for an experience that suits them better.

Ready to roll out globally shortly after testing, users will find it in Settings > Content Preferences. With the reset, there will be no going back, hence the need to engage the platform carefully after the reset. Instagram seeks to ensure that everyone, especially its youngest users, has a safe, age-appropriate experience on the app.

The development comes amid growing scrutiny of social media platforms regarding mental health and user interaction. To that end, Meta has rolled out additional privacy features for teen accounts and tools that allow users to flag something like “Interested” or “Not Interested.”

As Instagram challenges TikTok for user attention, the reset feature signals a shift with a clear goal of empowering users and giving them greater control over what they experience online. This would start by giving users the ability to refresh their feeds in hopes of having a livelier, more relevant space to accommodate changing interests.