Moon Gate has officially launched its native token, $MGT, marking a significant milestone in the company’s mission to reshape brand-consumer engagement and redefine the value of user attention.

Moongate is the first attention asset protocol for real-world activations. Launched in 2022, Moongate Protocol is actively used by over 3,800 brands and creators, including Binance, OKX, Token2049, EthDenver, Animoca, Wonderfruit, ComplexCon, and Sony. The protocol has enabled thousands of brands to launch smart token campaigns, driving engagement from over 1.7 million end users.

As the digital landscape continues to evolve, the $MGT token introduces a structured and incentivized model for brands and consumers. Designed to support real-world brand activations, loyalty programs and consumer engagement, $MGT allows users to earn rewards by participating in token-based campaigns, while brands can leverage the protocol to interact more meaningfully with their audience.

$5.2M in funding and exchange announcements coming for $MGT

To realize this vision and further fuel growth, Moongate successfully secured total funding of over $5.2 million. This includes investments from CMCC Global, Cogitent Ventures and Token Bay Capital, as well as proceeds from public sales of several Tier 1 launchpads. The fundraising reflects strong market interest in Moongate Protocol and $MGT, highlighting the growing recognition of Moongate’s role in the attention economy.

Following the launch of the $MGT token, it is now traded on Bitget, KuCoin, Gate.io, MEXICOAnd Pancake swap.

Bridging digital engagement with the real world

Moongate’s platform allows brands to create and distribute smart tokens, providing a streamlined solution for businesses to connect directly to users online and offline. Through initiatives like NFT memberships, event tickets, and token benefits, Moongate facilitates real-world utilities for brands. $MGT is at the heart of this ecosystem, serving as the primary medium for rewards, user incentives, and engagement tracking.

“We believe $MGT will fundamentally change the way users and brands perceive and value engagement,” said Jonathan Mui, CEO of Moongate. “With $MGT, users gain real benefits for their interactions, while brands can access insights and audiences that reflect real interest and engagement. »

Main features of the $MGT token

The launch of $MGT brings multiple features to users and brands:

• Staking and User Rewards: Users can stake $MGT to earn incentives, receive allocation for exclusive launches, and participate in governance, shaping the future development of the protocol.
• Campaign Creation for Brands: Brands can use $MGT to create premium Smart Token campaigns with expanded features including in-depth CRM, analytics, and enhanced visibility.
• Attention Currency: Brands can use $MGT as a reward to capture the attention and engagement of eligible users. This becomes a more efficient customer acquisition channel, enabling a new paradigm in which ad spend goes directly to the end user (rather than intermediaries).

For more information on $MGT tokenomics, users can visit Moongate Medium.

Community Drop

In line with Moongate’s commitment to rewarding early supporters, the protocol will distribute a portion of the total $MGT supply via a community airdrop. The snapshot was taken on November 15, 2024 and eligible users can now claim their $MGT tokens on complaint.moongate.id.

What’s next for Moongate

With the launch of $MGT, Moongate is set to expand the functionality of its platform while strengthening its partnerships with Web2 and Web3 brands. Upcoming updates include improved staking features, an expanded rewards marketplace, and the release of MoonPad, a launchpad for partner token campaigns. These developments aim to deepen user engagement and provide brands with powerful tools to create immersive experiences for their audiences.

For more information about $MGT and Moongate’s vision for the future of attention assets, users can visit Moongate official website.

About Moongate

Moon Gate is an attention asset protocol disrupting the attention economy by over $1 billion. The protocol consists of two key layers: a utility layer allowing brands to launch smart token campaigns for real-world engagement, and a data layer in which this on-chain engagement data is monetized at scale by the main stakeholders. Moongate aims to remove middlemen from centralized platforms to maximize brand-consumer value. It also introduces an innovative “pledge to win” mechanism that promotes active consumer participation in brand rewards and a share of $MGT emissions.

To learn more, users can visit Moongate’s Official website | Twitter | LinkedIn

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