On December 6, the ASEAN-China Center (ACC) organized a Chinese media familiarization trip to Cambodia, as part of the ASEAN countries tour under the theme “Heritage and Harmony: Exploring the Heart of the Southeast Asia.” The press delegation held meetings with Cambodian Minister of Information Neth Pheaktra and representatives of various media outlets, including the Cambodian News Agency, Bayon TV, Khmer Times, Fresh News, Dap News, and reported on strengthening media exchanges and cooperation between China and ASEAN. and between China and Cambodia.

Secretary-General Shi Zhongjun of the ASEAN-China Center highlighted that promoting media exchanges and cooperation is one of the organization’s six key priority areas. In recent years, the center has actively hosted flagship events such as the China-ASEAN Media Cooperation Forum, media exchange visits and “An ASEAN Cloud Tour with ACC”, and has builds an interactive platform for media exchange between China and ASEAN. contribute to the promotion of ASEAN and China-ASEAN relations and contribute to the development of the China-ASEAN comprehensive strategic partnership. The center is dedicated to leveraging its resources and platform to support capacity building of Cambodian media. He has collaborated with the Cambodian Ministry of Information on various initiatives, including combating disinformation, professional training for media professionals, and sharing stories of friendship between China and Cambodia. These efforts aim to help build a community with a shared future between the two countries, strengthen public support for the stable and long-term development of China-ASEAN relations, and establish a solid foundation of public opinion.