Swiggy, a food delivery giant, has unveiled its latest service, named ‘Scenes’, under its Dineout vertical, which aims to enhance its out-of-home offerings. This new feature will allow users to book tickets for a variety of upcoming events directly through the Swiggy app. From Christmas celebrations to live music parties and DJ nights, Scenes promises to make event planning more convenient for users.

Currently, the service is operational in Mumbai and Bangalore, and there are plans to expand it to other cities soon. Scenes can be accessed in the Dineout section of the Swiggy app, eliminating the need for additional downloads.

How Swiggy ‘Scenes’ Benefits Swiggy App Users

With Scenes, Swiggy users can seamlessly browse and book event tickets while using the app they already trust for food delivery and restaurant reservations. The main benefits for users of the application include:

• Ease of access: Events are listed within the app itself, providing a one-stop solution for catering and entertainment needs.
• Various options: From festive celebrations to live shows, users can explore and book tickets for various events.
• Convenience: Eliminates the hassle of switching between multiple apps to plan meals and entertainment.

Competing with Zomato’s District app

Swiggy’s Scenes will directly compete with Zomato’s District app, which was launched earlier this year. While Zomato’s platform includes features like booking movie tickets, sporting events, and restaurant tables, Scenes is currently focused on live events and parties. Movie ticket booking is not yet available on Swiggy’s platform, which could be an area for development in the future.

Swiggy financial performance: on the road to recovery

Swiggy has made progress in improving its financial performance. In Q2FY25, the company reported a consolidated net loss of Rs 626 crore, a reduction of 4.72 per cent compared to the loss of Rs 657 crore in the same period last year. Revenue for the quarter grew impressively by 30.33 per cent, reaching Rs 3,601 crore against Rs 2,763 crore in the previous year.

For FY2024, Swiggy’s revenue jumped 36 per cent to Rs 11,247 crore, while losses narrowed 44 per cent to Rs 2,350 crore. Although it still lags behind rival Zomato, which posted revenue of Rs 12,114 crore and profit of Rs 351 crore, Swiggy has narrowed the gap through cost control and launches. strategic like Scenes.

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