Cycle news staff | November 5, 2024

Cooper Webb has joined Fly Racing as part of a new multi-year partnership, which will see the five-time champion wear Fly Racing gear and helmets throughout the 2025 racing season and beyond. Webb previously wore Thor gear.

“I’m excited to join the Fly Racing family,” said Webb. “Together we share many of the same values. The passion that Fly and WPS bring to motocross, supercross and the entire powersports industry is something I have admired throughout my career. I was immediately blown away by the fit, performance and quality of the equipment. Every day I strive to be a better version of myself on and off the track and it’s rewarding to have an equally committed group of people behind me.

“Cooper Webb is known for his tenacity and desire to win at all costs,” said Anthony Armsby, senior director of marketing at WPS. “His championship mindset and no-compromise attitude align perfectly with the future of Fly Racing.”

Webb is expected to make his Fly Racing debut at this month’s Paris Supercross, immediately followed by an Australian appearance at the Aus X Open in Melbourne, Australia. CN

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