ViewSonic unveiled its latest range of monitors at the ColorPro Awards 2024: Momentum event in India. The new range features modern technology and exceptional performance suitable for creative professionals, modern workspaces and gamers. Highlights included an AI monitor, ultra-fast gaming monitors, and a 5K display with automatic color calibration designed for creators, especially Mac users, all designed to deliver exceptional visual quality and improve productivity.

When asked about the growing competition in the Indian market, Oscar Lin, General Manager of Monitor Business Unit at ViewSonic, said that the brand’s main motivation is to deliver quality and future-ready products. Mentioning the existing monitors in the market, he expressed his strategy of acquiring customers with unmatched quality and features. He also added that India’s view of monitors has changed post-pandemic, thanks to the growing demand for gaming. This has forced people to view monitors as a real gadget and not just a gaming peripheral.

Continuing the conversation, I asked him about the differences between trading in Western markets and Indian markets. The major difference lies in the reception of new innovations and technologies. Western markets receive new products more proactively while the Indian market looks for a trust factor. Building consumer confidence is one of its main goals, he said.

Also read: Monitor Buying Guide: Check out our top tips for choosing the perfect display in India

Here is the new range of Viewsonic monitors:

VG2748A-2K: AI monitor with intelligent sensing technology

The latest AI monitor is designed to revolutionize the workspace by prioritizing user comfort, privacy and durability. Equipped with an ambient light sensor, it automatically optimizes the screen brightness and backlight settings to improve visual comfort. Features such as posture control, break reminder and focused attention mode ensure ergonomic support, better concentration and better health during long work sessions. For added privacy, the monitor incorporates a privacy alert and auto dimmer, helping to prevent visual hacking and protect sensitive information. Additionally, this monitor promotes sustainability with its power-saving mode, Energy Star and EPEAT certifications, and eco-friendly packaging.

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VP2788-5K: the 5K monitor designed for Mac users

The VP2788-5K is specially designed for Mac users and seamlessly integrates with the Apple ecosystem with its advanced hardware and self-developed software to deliver an unparalleled visual and professional experience. With stunning 5K resolution at 218 PPI, with 99% DCI-P3, this monitor ensures vibrant, consistent colors that perfectly align with Apple’s visual standards. Its Thunderbolt 4 connectivity supports effortless integration with peripherals, while the unique 5K dual daisy-chain capability expands multitasking potential.

Thunderbolt 4 VP2776T-4K and VP3276T-4K Monitors

The VP2776T-4K and VP3276T-4K Thunderbolt 4 monitors set a new standard in connectivity and efficiency, designed for both creatives and professionals. With two Thunderbolt 4 ports delivering blazing-fast speeds of up to 40Gbps, they enable blazing-fast data transfer, support for dual 4K displays via Daisy Chain, and streamlined workflows, the all with just one cable. Paired with a full range of connectivity options, including dual HDMI 2.1 ports, USB-C, DisplayPort 1.4, and Ethernet, these monitors provide seamless docking and integration into any setup. Featuring stunning 4K UHD resolution, Delta E <2 color accuracy, and 98% DCI-P3 and 100% sRGB color gamut, they deliver vibrant, lifelike visuals to meet the demands of professionals.

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VP3285- 4K-OLED: unrivaled precision and performance for creators

The VP3285-4K-OLED raises the bar for professional displays with cutting-edge OLED technology, delivering true blacks and over 1.07 billion colors (true 10-bit) for unparalleled visual clarity. Enhanced by a suite of intelligent sensors, including ambient light, human position and gesture control, this monitor provides an intuitive and immersive user experience.

Designed for creative professionals, it offers 98% DCI-P3 and 100% sRGB color coverage, Pantone validation and Delta E < 2 for precise and consistent color accuracy. With versatile connectivity options and daisy chain functionality, the VP3285-4K-OLED simplifies workflows, making it an essential tool for seamless productivity and creativity.

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Next-Level Gaming Monitors: XG325D-4K-OLED and XG2737

For gamers looking for the ultimate competitive edge, ViewSonic introduces the XG325D-4K-OLED and XG2737 monitors. The XG325D-4K-OLED is a 32-inch 4K UHD OLED display that offers dual-mode capabilities, allowing users to switch between 4K at 240 Hz or FHD at 480 Hz. This monitor also features AMD FreeSync Premium Pro for smooth, tear-free gameplay and an incredibly fast GtG response time of 0.03ms.

The XG2737 is a 27-inch FHD IPS monitor with an impressive 520Hz refresh rate and 1ms MPRT response time, perfect for fast-paced competitive gaming. Both monitors are equipped with advanced features to enhance the gaming experience, including multiple connectivity options and built-in speakers for immersive sound.

While talking about disrupting the Indian market, Sanjoy Bhattacharya, Head of Sales and Marketing, IT Division at ViewSonic, said that its primary target audience is SMEs where it is easier to reach a wider group of qualified users. He also added that Indian consumers have now started looking beyond price and focusing on features. I asked him if organizations would like to expand more than basic monitors for employees. In response to this, he said employers are also concerned about the health status of their employees and would like to upgrade to better monitors and devices. Blue light emission is the main cause of eye and brain fatigue. Opting for a better monitor is one way to ensure employee retention.

ViewSonic is set to bring its latest range of advanced monitors to India in the first half of 2025. With a focus on innovation and superior visual quality, these monitors are designed to meet the evolving needs of professionals and gamers , promising to raise the level of visualization. experience to new heights.

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